July, 2018
BrandQuery President and Chief Brand Strategist Jacque Beamer completed the Executive Education Program at Yale University. The program, Business Perspectives for Creative Leaders is a thorough overview of today’s creative business including Understanding Consumer Choice, Organizing for Innovation, Leading Organizational Change, law, accounting, negotiation, and more.
Held on the Yale campus in New Haven Connecticut, The Yale Executive Program was an opportunity to follow Beamer’s on-going goal in continuing education. Her career spans over 30 years, and as she stated: “Consumers and B2B are constantly evolving, it’s important no matter what stage my career or business is in and how successful, there are always opportunities to learn.” She went on to say “…having the opportunity to learn from some of the most brilliant professors and researchers in the country at such a prestigious university was a true honor.”
Yale Program participants were U.S., Europe, and South America based, from some of the most notable companies including Bloomberg, NY Times, IDEO, Jet Blue, Johnson & Johnson, Thought Form, and Capital One.
“This experience was both educational and validating,” said Beamer. “I’ve gained many insights to help BrandQuery clients and BrandQuery itself. In addition, the program validated much of what we are doing well for our clients. I’m looking forward to applying the new insights over the next year and further.”
More info on the Executive Education Program at Yale University.