Teton Reunion
Memories create meaningful experiences and when given the opportunity we relive those memories in our own way. In celebrating KENWORTH'S 100th Anniversary the company designed and built W900 and T680 special editions. To launch the trucks in KENWORTH 's 100th year, BrandQuery wrote, directed and produced this commercial to share a fictional yet relate-able memory to current life, and won an AAF Silver for it!
American Advertising Federation, Silver Award
Teton Reunion
Memories create meaningful experiences and when given the opportunity we relive those memories in our own way. In celebrating KENWORTH'S 100th Anniversary the company designed and built W900 and T680 special editions. To launch the trucks in KENWORTH 's 100th year, BrandQuery wrote, directed and produced this commercial to share a fictional yet relate-able memory to current life, and won an AAF Silver for it!
American Advertising Federation, Silver Award
KENWORTH Super Truck 2
The KENWORTH Super Truck 2 was part of a U.S. Department of Energy initiative aimed at improving fuel economy by more than 100% compared to a baseline 2009 truck. BrandQuery developed this short inspirational film to tell the story through the eyes of the engineering and design teams who not only met but exceeded their goal.
KENWORTH Super Truck 2
The KENWORTH Super Truck 2 was part of a U.S. Department of Energy initiative aimed at improving fuel economy by more than 100% compared to a baseline 2009 truck. BrandQuery developed this short inspirational film to tell the story through the eyes of the engineering and design teams who not only met but exceeded their goal.
Chalk Talks
As the young girl imagines what is possible, she runs through a small town helping business owners and residents see her glimpse of possibility. The voices and faces of stakeholders help frame the need and the ability when we all come together to build what is important.
Chalk Talks
As the young girl imagines what is possible, she runs through a small town helping business owners and residents see her glimpse of possibility. The voices and faces of stakeholders help frame the need and the ability when we all come together to build what is important.
Electrified
If you think it, you can build it. This is the story of how a woman executes on a plan to make her company more operationally efficient.
Electrified
If you think it, you can build it. This is the story of how a woman executes on a plan to make her company more operationally efficient.
Moving Up
We can all use a little nudge to see what is possible for us and our future. Here we see three very different individuals come into their own and see a chance for change, to make their life better.
Moving Up
We can all use a little nudge to see what is possible for us and our future. Here we see three very different individuals come into their own and see a chance for change, to make their life better.
Best Friends
The road can be long but never lonely when you have your best buddy along for the ride in your dependable and comfortable W900. This short film was developed to launch KENWORTH’s legacy edition W900.
Best Friends
The road can be long but never lonely when you have your best buddy along for the ride in your dependable and comfortable W900. This short film was developed to launch KENWORTH’s legacy edition W900.
Country News
When all you see on the news is bad news, it’s time to bring in the good news from Okanogan County. This award winning series of commercials were developed at a time of economic disaster - the Okanogan fires - the campaigned increased sales throughout the county with 14% lift in sales tax revenue during its run. The campaign was awarded Seattle’s Marketing Awards highest honor: Best of Show!
Seattle Marketing Awards, Best of Show Television Campaign
Country News
When all you see on the news is bad news, it’s time to bring in the good news from Okanogan County. This award winning series of commercials were developed at a time of economic disaster - the Okanogan fires - the campaigned increased sales throughout the county with 14% lift in sales tax revenue during its run. The campaign was awarded Seattle’s Marketing Awards highest honor: Best of Show!
Seattle Marketing Awards, Best of Show Television Campaign
Mount Vernon Library Commons
The Mount Vernon Library Commons is the first of its kind in the country. A certified passive house Award Winning building featuring a library, community room, and three stories of parking including 78 electric car chargers. The building is designed to minimize energy useage while creating year-around comfort and reduced exterior noise.
BrandQuery designed all wayfinding, signage, and building graphics including neon, KIOSKS, donor wall, interpretive panels and more.
Hall of Fame
HKP architects was selected to rehabilitate the historical, Hooziers style gymnasium and athletic building. Inviting BrandQuery to the project, we collaborated with HKP on the Hall of Fame. The historical Hall was essentially a hall of photos featuring athletes and team from as early as the 1910’s. HKP and BQY developed a solution for the photos, hierarchy, and future growth. BrandQuery designed graphics and typography to compliment the architects historical intent. Prior to the gym’s floor replacement we requested five sized pieces be cut. Each were steel framed and secured to the wall. We selected five athletes and depicted each through illustration that were hand-painted in place on the panels.
City of Anacortes - City Wayfinding
The gateway to the San Juans, Anacortes came to understand many potential visitors saw it as just that. In determining the need for greater visitor engagement, Anacortes selected BrandQuery to develop a way-finding program. Our approach was systematic: we drove every road within the City, visited every possible visitor and resident destination, tallied and surveyed every usable existing pole structure. We then took the information and developed a City-wide way-finding plan. Upon plan approval, we designed a simple and highly readable system with an identifiable graphic embellishment for quick visual tracking. The plan and sign production artwork were handed to the City for production by their street department. 80% of sign placement utilizes existing infrastructure. The system guides new visitors and long-time residents.
Regional Animal Services of King County
BrandQuery was selected through an RFP process by King County. Working with stakeholders from key departments (RASKC, King County Records & Licensing Division and King County Executive Services) BrandQuery strategized with the group, gaining consensus for the direction and ultimately the design of the RASKC brand identity.
Brochures, signage, interior and exterior environmental graphics, web graphics that integrated into the existing King County website, a trade-show booth, event-branded materials, business papers package and licensing envelopes were also developed by BrandQuery. Success of the program was measured by 23 member cities within King County re-signing three-year contracts for animal control and management.
Skagit Bank
BrandQuery has worked with Skagit Bank (formerly Skagit State Bank) to create and implement integrated marketing campaigns. These campaigns include broadcast, print, environmental signage, digital and web to target customers with the bank’s financial tools and products.
In 2014, BrandQuery embarked on a five-month rebrand campaign with a committee that included the company CEO, COO, VP of Marketing and VP of HR. Deliverables included renaming, brand identity, collateral, signage (interior and exterior for 12 offices), website (design and development), internal and external launch strategy, coordination and facilitation. Through the strategic process that included several internal meetings and interviews, BrandQuery also developed the tagline “Genuine Lasting Relationships.”
